Traditional wristwatches often compromise between durability and precision. The challenge was to create a timepiece that could survive extreme environments without sacrificing Swiss accuracy and elegance.
Durability
Built with military-grade stainless steel and shockproof technology for any terrain.
Precision
Swiss quartz movement ensures impeccable timekeeping even under extreme conditions.
Functionality
Water-resistant up to 100 meters with luminous markers for low-light readability.
The Design Process
From concept sketches to engineering prototypes, the design process balanced ruggedness with refinement, ensuring the final watch met both functional and aesthetic demands.
Research
Studied military watch usage and environmental stress factors to guide design decisions.
Prototyping
Developed and tested multiple models under extreme conditions for performance validation.
Refinement
Enhanced materials, ergonomics, and aesthetics to deliver a flawless final product.
Citizen Eco Drive
Citizen Eco Drive
“Engineered for modern timekeeping — blending sustainable innovation with enduring precision for effortless, everyday confidence.”
Traditional wristwatches often compromise between durability and precision. The challenge was to create a timepiece that could survive extreme environments without sacrificing Swiss accuracy and elegance.
Durability
Built with military-grade stainless steel and shockproof technology for any terrain.
Precision
Swiss quartz movement ensures impeccable timekeeping even under extreme conditions.
Functionality
Water-resistant up to 100 meters with luminous markers for low-light readability.
The Design Process
From concept sketches to engineering prototypes, the design process balanced ruggedness with refinement, ensuring the final watch met both functional and aesthetic demands.
Research
Studied military watch usage and environmental stress factors to guide design decisions.
Prototyping
Developed and tested multiple models under extreme conditions for performance validation.
Refinement
Enhanced materials, ergonomics, and aesthetics to deliver a flawless final product.
